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Email Marketing · 10 tools available
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Radar comparison — MailerLite, Kit (ConvertKit), ActiveCampaign
MailerLite
85/100
Excellent
$10/mo
Kit (ConvertKit)
80/100
Good
$25/mo
ActiveCampaign
80/100
Good
$29/mo
Ease of Use
Onboarding, UI clarity, no-code builder
Deliverability
Inbox placement rates, SPF/DKIM setup
Automation
Workflows, sequences, behavioural triggers
Price/Value
Free tier generosity, paid tier pricing
Templates
Quality and variety of email templates
List Management
Segmentation, tagging, forms, opt-in flows
Analytics
Open rates, click maps, revenue attribution
| Dimension | MailerLite | Kit (ConvertKit) | ActiveCampaign |
|---|---|---|---|
| Overall | 85WIN | 80 | 80 |
Ease of Use Onboarding, UI clarity, no-code builder | 88WIN | 82 | 68 |
Deliverability Inbox placement rates, SPF/DKIM setup | 85 | 87 | 90WIN |
Automation Workflows, sequences, behavioural triggers | 80 | 88 | 96WIN |
Price/Value Free tier generosity, paid tier pricing | 90WIN | 65 | 62 |
Templates Quality and variety of email templates | 82WIN | 70 | 75 |
List Management Segmentation, tagging, forms, opt-in flows | 85 | 90 | 90 |
Analytics Open rates, click maps, revenue attribution | 75 | 72 | 90WIN |
| Price | $10/mo freemium | $25/mo freemium | $29/mo paid |
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